Entries by Editor

Pricetag and dynamic pricing success at Leolandia

The September 2017 edition of IAAPA magazine Funworld contains a great success story about dynamic pricing at Leolandia. Massimiliano Freddi is interviewed and highlights the positive impact of dynamic pricing at Leolandia. Dynamic pricing is another strategy that has paid off. Traditionally associated with the travel industry, it sets prices according to demand: As demand […]